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CBME China 2025
NECC (Shanghai), 16-18 July 2025

Toy Brands Turn to Baby Maternity Products Store for Breakthrough

Toy Brands Turn to Baby Maternity Products Store for Breakthrough

 

 
There has been a tendency for China’s toy industry to achieve new development through Baby Maternity Products Store. As revealed by CBME China Children Baby Maternity Products Industry Report 2014, 43% of toy brands owners will make baby maternity products store their focused expansion channel. In line with the industry report, CBME China Children Baby Maternity Products Industry Consumer Report 2014 pointed out that baby maternity products atore is the most popular channel for purchasing toys, with supermarket and online shopping taking the second and third place.

 

China’s toy industry and Children, Baby and Maternity Products Industry are relatively independent, although they show certain intersection. However in recent years, the boundary is blurring. Toy brands owners turn to Baby Maternity Products Store for improving user experience and brand reputation as 58% consumers prefer shopping in children baby maternity Products store to online for more “assurance of quality”.(Data source: CBME China Children Baby Maternity Products Industry Consumer Report 2014)

 

This July, as the leading chain stores for baby maternity products, supermarkets as well as online retailers will be gathering at CBME China to source products. Numerous toys brands and key players in toy section will also take this great opportunity to expand sales channels. Either to surge your toy business in China or look for quality toy suppliers, CBME China is the right place to go. Register to attend now and get your free VIP PASS.

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